Modshopr Blog

Update: Behind the Store: Truck Safety

I’d like to give you an update on the last post I wrote about regarding Truck Safety .

I wrote my first post after being passed by a speeding Walmart truck last summer while driving on a highway with my son. My concern at the time was that a new truck anti-speeding law had recently been overturned in the courts. My post was not intended to get into the details about how to make a good law. My main point was that shoppers should care not just about the lowest price on a shelf, but also for how the lowest price product reaches the shelf safely for ourselves and our children.  I believe it’s importnat to have the strong consumer protection and road safety laws, but ultimately consumers have the power to judge corporate actions regarding our safety by carefully choosing what we buy and who we buy it from.

So, I’d like to report another event with a Walmart truck on the highway as I was driving home with my children from my parents over the recent holidays. The difference this time is that I am very happy with what happened. While I was driving the speed limit on the highway, I came across a Walmart truck that was going slightly below the speed limit. Awesome! I was so happy to find a Walmart truck that keeps it’s lights on AND drives within the speed limit FOR OUR SAFETY. That’s a consistent message I can believe. Well done Walmart.

I realize this is not a valid scientific study by any means, but I think it’s a good idea for every shopper to observe what’s happening around them and intelligently connect different consumer issues when possible.

The downside of my trip is that the Walmart truck was the exception to the rule. I was passed by many speeding trucks. It appears many many truck drivers don’t care about highway safety and are no longer required to use highway safety equipment in their trucks.

For those retailers who brand their trucks, I hope you remain committed to highway safety by having your trucks obey the speed limits, even though your drivers are not using speed-limiting safety equipment. Your customers care about highway safety and hope you do too. I think you’ll find customers will notice and reward you if you show an honest and transparent effort to be a good corporate citizen.

Share and Enjoy: These icons link to social bookmarking sites where readers can share and discover new web pages.
  • Digg
  • del.icio.us
  • StumbleUpon
  • Reddit
  • Facebook
  • Google Bookmarks
  • LinkedIn
  • Twitter

Leave a Reply

Your email address will not be published. Required fields are marked *